Explore research, partnerships and industry perspectives on consumer finance, fintech and financial behavior.
Logica Research’s news and research projects have been covered in some of the top publications in the world, and our partnerships and projects have far-reaching impact in a variety of industries.

Three considerations when designing a research infographic
Research teams spend a lot of time deciding what questions to ask, and the presentation of the findings deserves just as much attention. A research infographic can summarize a report, support a conference presentation, generate interest in a thought leadership study or help a sales team tell a story

What Financial Services Researchers Are Talking About at Quirk’s New York
At Quirk’s New York later this month, AI and data quality are still front and center, but our CEO and Founder, Lilah Raynor, is also looking forward to hearing from several financial services organizations.

How to differentiate your offer when AI is flattening language and tone
AI is flattening language and positioning across industries. Discover how market research helps create messaging that differentiates and drives engagement.

Pricing Research in Financial Services: Pricing strategy that incorporates real-world complex trade-offs is critical
Learn how pricing research in financial services uses conjoint and discrete choice modeling to reflect real-world trade-offs and inform strategy.

AI and the future of work: How technology is reshaping jobs, skills, and expectations
See how AI is changing jobs, the importance of upskilling, and why employer support determines AI success.

How to evaluate the quality and credibility of thought leadership research
Learn how to design financial services thought leadership research that stands up to scrutiny and supports marketing, sales and policy impact.

Solo aging trends: Financial and healthcare insights for an aging population
New research explores how people who expect to age alone think about financial planning, health decisions, and long-term security—and what this means for financial services.

Consumer research on how Americans are responding to economic uncertainty
New findings from Logica’s Future of Money Study reveal how economic uncertainty is driving financial stress, increased savings, and shifts in work decisions.

How financial stress and AI are shaping employee attitudes toward work
Logica CEO Lilah Raynor discusses Future of Money Study findings on financial well-being, employee expectations, and the uneven impact of AI in today’s evolving work culture.