New financial marketing research from Logica® uncovers the future of money and technology

The way people make, spend, save and invest money would certainly be dramatically affected by a recession. In our latest Logica Future of Money Study, we have been gathering insights to understand how a possible recession might affect people and their money management in the coming year.

While some market analysts and pundits predict more of a market slowdown than a recession in 2020, we found in our financial market research that more than three quarters of Americans are concerned about a recession.

Are you providing the financial services, tools and communications to help people face the financial complexities of 2020? Americans will be looking to financial institutions and fintech companies to provide integrated tools to help them during this dynamic time of change in 2020. They need help managing multiple income streams, managing expenses, and getting the advice they need to improve their financial lives.

Do you know how you can help your customers manage a potential recession? Let us help you get the insights you need to improve your customers’ financial lives.